Saturday, August 24, 2013

Almay Liquid Lip Balm Review!

I am really excited to share this review with you, because I am a huge fan of Almay cosmetics. I think everyone has seen Almay in the drugstore, but it's not one of the larger brands, so it tends to be overlooked by many. Almay has my all time favorite drugstore mascara: Almay Get Up and Grow, as well as those really fun eyeshadow trios that are curated to eye color. I have never tried one of their lip products before, and I was excited to get a deal on these Liquid Lip Balms at CVS that made them FREE! What could be better than that? :)

(From left to right: 600: Blooming and 300: Apple a Day)

These liquid lip balms are supposed to have the consistency of a lip balm with the shiny, smooth application of a gloss. I really love the packaging and think they look very chic. They come with a doe-foot applicator and have a very opaque appearance in the tube, which made me a little nervous so I bought a very light pink (Blooming) and a deep red (Apple a Day), thinking that they would have amazing color payoff.

Here are the swatches on my arm:

As you can see, they are MUCH more translucent and light than they look in the tubes. I hate to say I was a bit disappointed at first. But then I realized, these are liquid lip balms, not liquid lipsticks, as they appear. So for a lip balm, the color payoff is quite nice. I also think they are quite wearable. I only wish I wasn't so scared to have purchased some of the more intense colors, now that I know they would have come off much lighter.

Here's "Blooming" on my lips:

This balm looks like an opaque baby pink in the tube, but applies to a very light translucent pink/nude. It gives just a tiny amount of color to my lips, which is nice when going for a natural look. The formula is FANTASTIC, and I think it's a huge selling point for me. It's not sticky at all, but it's not thin and oily either. It's a perfect thickness and is very soft-feeling on the lips. It's a joy to apply and to wear. I think one of the best parts of these balms is that they smell like a vanilla cookie! Sooo nice!

Here is "Apple a Day" on my lips:

 I mean, this is super gorgeous. Even though this is a bold red color in the tube, it gives your lips that amazing "just ate a cherry Popsicle" look to them. this is an absolutely gorgeous shade of gloss/balm. Just like the previous color, it applies evenly and gives a nice, moisturized feeling to your lips. It truly feels like a balm with a bit more shine. I would definitely say that this one in particular is slightly buildable, as you can get a bit more color pay off than you see in the photo with a few more layers of gloss, but don't buy these for the color in the tube. Buy them if you want a light tint to your lips.

While the color payoff is much different than it appears in the tubes, these are absolutely amazing lip products. They are different from everything else that's out in drugstores right now, and I really like how they have a similar laid-back feeling to them like Baby Lips and Lip Butters etc, but they also give a bit more oomph to the lips. These are excellent to throw in your purse to give your lips a tint of color and a little shine and moisture. I will definitely be buying more of these!

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